80 meals
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WANTED Crewneck · $65.00
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Your signup took the count to 0 shelter meals.
Watch your inbox. The dogs' updates and the final count in December land there.
One last tap: reply Y to the text we just sent.
This link is yours. Every friend who joins through it puts 10 more meals in front of shelter dogs, and the more of them who join, the more we send you.
Your link. Copy it, text it, post it.
National Adopt a Shelter Dog Month
Eight pieces, made with Rare Breed®. Every one funds 80 shelter-dog meals through Greater Good Charities.
4.89 across Stray
$65.00
Made to be seen. Worn for the unseen.
In every order
Two bags of Rare Breed® treats.
4.5 oz Pork and Beef Tender Meat Cuts. For your dog, courtesy of Rare Breed®.
While supplies last.
Free US shipping over $80 Free & easy exchanges
Made to be seen. Worn for the unseen.
Wash separately in cold water; follow the garment care label.
Part of the Stray × Rare Breed collaboration. Every piece funds 80 shelter-dog meals.
True to size with a slightly relaxed fit.
Use the garment measurements to compare with a piece you already love.
US orders usually ship in 1–2 business days. Delivery typically takes another 3–7 business days. Free standard shipping on orders over $80.
30 days from delivery. Unworn, unwashed, tags attached. Exchanges are free both ways; refunds have a $6 return-label fee. Final-sale items and gift cards are excluded.
The drop
80 meals
WANTED Crewneck · $65.00
80 meals
SEEN Tee · $40.00
80 meals
SUPPORT Tee · $40.00
80 meals
SUPPORT Hoodie · $65.00
80 meals
ADOPT Hoodie · $65.00
80 meals
ADOPT Tee · $40.00
80 meals
A LOT TO LOVE Hoodie · $65.00
Two pieces
Any two pieces. 160 meals, and shipping is on us.
So they get seen
48,660
1 piece = 80 meals. 1 signup = 10 meals. Through Nov 30, through Greater Good Charities. No cap.
Ten of them have gone home since. Tanner and Molly are still waiting.
Chini
Adopted Oct ’26
Tanner
Still waiting
Molly
Still waiting
Snoop
Adopted Oct ’26
Sky
Adopted Oct ’26
Buzz
Adopted Oct ’26
Babe
Meet Babe ↗Hearts United for Animals · Auburn, Nebraska

Bella
Meet Bella ↗Dallas Pets Alive · Dallas, TX

Buddy
Meet Buddy ↗Ruff Start Rescue - Foster Home · Minnesota

Charles
Meet Charles ↗Northern Lakes Rescue · Brainerd, MN

Charlie
Meet Charlie ↗Ruff Start Rescue · Minnesota

Chip
Meet Chip ↗One Dog at a Time · Broward County, FL

Hootie
Meet Hootie ↗Stephen Memorial Animal Shelter · Oskaloosa, Iowa

Jedeye
Meet Jedeye ↗Rockdale County Animal Shelter Georgia · Rockdale, GA

Kit
Meet Kit ↗Spots Last Stop Canine Rescue · Prior Lake, Minnesota

Kulow
Meet Kulow ↗Branson Animal Shelter · Branson, MO

Lana
Meet Lana ↗Ruff Start Rescue - Foster Home · Minnesota

Noodle
Meet Noodle ↗Jersey City Animal Care and Control · Jersey City, New Jersey
Portraits by Adam Goldberg, @agoldphoto
Nominate a dogWorn by the pack
4.89 from 252 reviews Verified by Judge.me
“Super comfy, great quality, getting so many compliments at work (I'm a vet tech). So glad to be supporting a cause I believe in!”
“Now my favorite piece of clothing I own and so cool to support this cause. So so comfortable. I've already gotten so many compliments and I love telling people about this organization.”
Reviews are of other Stray pieces. This drop is brand new.
Why we're doing this
Most people care about shelter dogs. They just never have to look at them. So we put them on the back of a sweatshirt, with Rare Breed®, and we're being loud about it. By the end of November, ignoring shelter dogs should take real effort.
The list
Join the list and 10 shelter-dog meals go out through Greater Good Charities. One per email, no purchase needed. You get the dogs' updates and the final count in December.
10 shelter-dog meals funded for every email signup
Beyond the bag
Know a shelter dog who deserves to be seen? Shelters and the people who love them can put a dog forward. Approved dogs go on this page with a link to their listing.
Nominate a dog →Every friend who joins the list through your link funds 10 more meals.
Wear it, photograph it, post it with #ImpossibleToIgnore and tag @strayprojectco and @rarebreedpet. The sticker sheet comes with your order. Put them somewhere people look.
Who's behind this
Stray Project
A small apparel brand from Denver, run by two people who can't walk past a shelter dog.
Three-ingredient, human-grade dog treats, made in the USA, and a brand that backs shelters every chance it gets.
This is a joint campaign, so one signup puts you on both lists. You'll get emails from Stray Project and from Rare Breed®, and you can unsubscribe from either one whenever you like.
Questions
Crewnecks run S to 2XL. Hoodies and tees run S to 3XL. The collection ships within the US only.
30 days from delivery. Unworn, unwashed, tags attached. Exchanges are free both ways; refunds carry a $6 return-label fee.
Wednesday, Oct 21 at 9:00 AM ET for people on the list, with the code from their text or email. Everyone else gets in Thursday, Oct 22 at 9:00 AM ET.
Every new signup funds 10 meals for shelter dogs, one donation per email. Every item from the Impossible to Ignore collection funds 80 meals. Donations run October 1 – November 30, 2026 and are made by Stray Project to Greater Good Charities, a nonprofit that gets pet food and care supplies to animal shelters across the country. Meal counts are based on Greater Good Charities' program data. Dollar amounts and full terms are in the Official Rules. We'll email the final count after the campaign.
Yes. Stray Project has a written commercial co-venturer agreement with Greater Good Charities covering our donations, and that agreement is registered with state charity regulators as required by law. Greater Good Charities receives a full accounting of every signup and every item sold. Full donation terms are in the Official Rules.
This is a joint campaign, so your signup goes to both Stray Project and Rare Breed®. We use it to keep you posted on the campaign, show you the dogs still up for adoption, tell their stories, and keep you involved in the community. You can unsubscribe from either brand at any time, and texts only ever come from Stray Project.
Donations for signups and Impossible to Ignore purchases run October 1 – November 30, 2026. Early access to the drop opens October 21. Final results go out by email in early December.
Right here: Official Rules.